Firehouse Subs vs Subway: Which Is the Better Investment?

Side-by-side comparison of investment costs, fees, unit economics, and franchisee satisfaction. Data from FDD disclosures and franchise database — updated 2026.

Food & Restaurant Real Data Not Investment Advice
FS

Firehouse Subs

Food & Restaurant
$200K – $678K
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VS
S

Subway

Food & Restaurant
$229K – $524K
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At a Glance: Key Differences

Data-driven observations based on disclosed figures. Not investment advice — verify current numbers in each franchise's FDD.

Investment Cost
Subway wins on investment range ($153K less) vs Firehouse Subs.
Fee Burden
Firehouse Subs wins on royalty rate (2.0% lower) vs Subway.
Unit Count
Subway wins on total units (35,440 more) vs Firehouse Subs.
Satisfaction
Firehouse Subs wins on franchisee satisfaction vs Subway.

Investment & Fees

Metric Firehouse Subs Subway
Min Investment $200K $229K
Max Investment $678K $524K
Franchise Fee $20K $15K
Royalty Rate 6.0% 8.0%
Ad Fund Rate 3.0% 4.5%

Unit Economics

Metric Firehouse Subs Subway
Avg Unit Revenue $850K $420K
Avg Profit Margin N/A N/A

Scale & Growth

Metric Firehouse Subs Subway
Total Units 1,250 36,690
Annual Growth 4.0% -3.5%
Failure Rate 3.0% 8.0%

Franchisee Performance

Metric Firehouse Subs Subway
Franchisee Satisfaction 75/100 55/100

Track Record

Metric Firehouse Subs Subway
Years in Business 30 59
Years Franchising 24 48

Financial Requirements

Metric Firehouse Subs Subway
Min Net Worth Required $300K $100K
Liquid Capital Required $100K $50K

Operations

Metric Firehouse Subs Subway
Avg Employees 18 12
Training Weeks 4 2

Frequently Asked Questions

Is Firehouse Subs or Subway a better franchise investment?

The answer depends on your goals, budget, and market. Firehouse Subs has 1,250 total units and a 75/100 franchisee satisfaction score. Subway has 36,690 total units and a 55/100 franchisee satisfaction score. Use our ROI Calculator to model both scenarios.

How much does it cost to open a Firehouse Subs franchise?

Based on data in our database, opening a Firehouse Subs franchise requires an initial investment of $200K – $678K. The franchise fee is $20K, with ongoing royalties of 6.0%. Always request the current FDD for exact figures.

How much does it cost to open a Subway franchise?

Based on data in our database, opening a Subway franchise requires an initial investment of $229K – $524K. The franchise fee is $15K, with ongoing royalties of 8.0%. Always request the current FDD for exact figures.

What is the royalty rate for Firehouse Subs vs Subway?

Firehouse Subs's royalty rate is 6.0%. Subway's royalty rate is 8.0%. That means Firehouse Subs has the lower ongoing royalty burden.

Which has more locations — Firehouse Subs or Subway?

Firehouse Subs has 1,250 total units. Subway has 36,690 total units. A larger system can mean more brand recognition, but also more territorial competition.

Is Firehouse Subs or Subway semi-absentee friendly?

Firehouse Subs is typically run as a owner-operator model. Subway is typically run as a owner-operator model. If passive income is your goal, semi-absentee models let you hire a manager to run day-to-day operations.

Data sourced from franchise disclosure documents and public records. Investment ranges, royalty rates, and unit counts change — always request current FDD before making investment decisions. Last updated March 2026.

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