Gold's Gym vs Xponential Fitness
Head-to-Head Franchise Comparison

Based on FranchiseStack.ai's analysis of 192+ franchise FDD filings — side-by-side comparison of investment costs, fees, unit economics, and franchisee satisfaction.

Fitness & Health Real Data Updated 2026 Not Investment Advice
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GG

Gold's Gym

Fitness & Health
$294K – $719K
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VS
XF

Xponential Fitness

Fitness & Health
N/A
View Full Profile →
Investment Range
$294K – $719K
vs Xponential Fitness
N/A
Royalty + Ad Fund
7.0%
vs Xponential Fitness
N/A
Franchisee Rating
71/100
vs Xponential Fitness
N/A

What's Inside This Report

  • FDD Item analysis — Items 5, 7, 19, 20 & 21 in plain English
  • Risk assessment — failure rate, turnover, fee burden, territory, litigation
  • 5-year ROI model — payback timeline & assumptions
  • Red flags — auto-detected from each brand's FDD data
  • Verdict framework — which buyer profile fits each brand
  • PDF export — yours forever, for due-diligence folders
Preview · 3 of 30+ metrics
MetricGold's GymXponential Fitness
Investment Range$294K – $719KN/A
Total Royalty + Ad Fund7.0%N/A
Avg Unit Revenue (AUV)$2.0MN/A

Headline Comparison — 8 Dimensions

Independent FDD-side data both brands publish. Updated monthly from franchise disclosure documents. Unlock the full 22-row analyst report (and FDD risk flags + 5-year ROI projections) below.

Dimension Gold's Gym Xponential Fitness
Initial Investment Range $294K – $719K Disclosed in FDD
Royalty Rate (+ Ad Fund) 7.0% royalty Disclosed in FDD
FDD Item 19 AUV $2.0M Not disclosed
Territory Exclusivity Exclusive territory (FDD Item 12) Exclusive territory (FDD Item 12)
Training Weeks Disclosed in FDD Disclosed in FDD
Financing Options SBA loan eligible SBA loan eligible (verify with franchisor)
Owner Reviews 71/100 franchisee satisfaction — Verified owner reviews → See community reviews on FranchiseStack
Operating Model Owner-operator Owner-operator

Unlock 22 more dimensions + FDD risk flags + 5-year ROI projections in the full report below.

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Side-by-side financials, FDD red flags, 5-year ROI projections, and our expert verdict.

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