Hand & Stone Massage and Facial Spa vs Anytime Fitness: Which Is the Better Investment?

Side-by-side comparison of investment costs, fees, unit economics, and franchisee satisfaction. Data from FDD disclosures and franchise database — updated 2026.

Fitness & Health Real Data Not Investment Advice
H&

Hand & Stone Massage and Facial Spa

Fitness & Health
$502K – $693K
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VS
AF

Anytime Fitness

Fitness & Health
$398K – $974K
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At a Glance: Key Differences

Data-driven observations based on disclosed figures. Not investment advice — verify current numbers in each franchise's FDD.

Investment Cost
Hand & Stone Massage and Facial Spa wins on investment range ($281K less) vs Anytime Fitness.
Fee Burden
Anytime Fitness wins on royalty rate (0.5% lower) vs Hand & Stone Massage and Facial Spa.
Unit Count
Anytime Fitness wins on total units (4,380 more) vs Hand & Stone Massage and Facial Spa.
Satisfaction
Anytime Fitness has available Franchisee Satisfaction data; Hand & Stone Massage and Facial Spa does not.

Investment & Fees

Metric Hand & Stone Massage and Facial Spa Anytime Fitness
Min Investment $502K $398K
Max Investment $693K $974K
Franchise Fee $49K $43K
Royalty Rate 5.5% 5.0%
Ad Fund Rate 3.0% 2.0%

Unit Economics

Metric Hand & Stone Massage and Facial Spa Anytime Fitness
Avg Unit Revenue N/A $650K
Avg Profit Margin N/A N/A

Scale & Growth

Metric Hand & Stone Massage and Facial Spa Anytime Fitness
Total Units 620 5,000
Annual Growth N/A 1.0%
Failure Rate N/A 4.0%

Franchisee Performance

Metric Hand & Stone Massage and Facial Spa Anytime Fitness
Franchisee Satisfaction N/A 71/100

Track Record

Metric Hand & Stone Massage and Facial Spa Anytime Fitness
Years in Business 20 22
Years Franchising 18 22

Financial Requirements

Metric Hand & Stone Massage and Facial Spa Anytime Fitness
Min Net Worth Required $500K $300K
Liquid Capital Required $150K $100K

Operations

Metric Hand & Stone Massage and Facial Spa Anytime Fitness
Avg Employees N/A 6
Training Weeks N/A 2

Frequently Asked Questions

Is Hand & Stone Massage and Facial Spa or Anytime Fitness a better franchise investment?

The answer depends on your goals, budget, and market. Hand & Stone Massage and Facial Spa has 620 total units and a track record in its industry. Anytime Fitness has 5,000 total units and a 71/100 franchisee satisfaction score. Use our ROI Calculator to model both scenarios.

How much does it cost to open a Hand & Stone Massage and Facial Spa franchise?

Based on data in our database, opening a Hand & Stone Massage and Facial Spa franchise requires an initial investment of $502K – $693K. The franchise fee is $49K, with ongoing royalties of 5.5%. Always request the current FDD for exact figures.

How much does it cost to open a Anytime Fitness franchise?

Based on data in our database, opening a Anytime Fitness franchise requires an initial investment of $398K – $974K. The franchise fee is $43K, with ongoing royalties of 5.0%. Always request the current FDD for exact figures.

What is the royalty rate for Hand & Stone Massage and Facial Spa vs Anytime Fitness?

Hand & Stone Massage and Facial Spa's royalty rate is 5.5%. Anytime Fitness's royalty rate is 5.0%. That means Anytime Fitness has the lower ongoing royalty burden.

Which has more locations — Hand & Stone Massage and Facial Spa or Anytime Fitness?

Hand & Stone Massage and Facial Spa has 620 total units. Anytime Fitness has 5,000 total units. A larger system can mean more brand recognition, but also more territorial competition.

Is Hand & Stone Massage and Facial Spa or Anytime Fitness semi-absentee friendly?

Hand & Stone Massage and Facial Spa is typically run as a owner-operator model. Anytime Fitness is typically run as a semi-absentee model. If passive income is your goal, semi-absentee models let you hire a manager to run day-to-day operations.

Data sourced from franchise disclosure documents and public records. Investment ranges, royalty rates, and unit counts change — always request current FDD before making investment decisions. Last updated March 2026.

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