At a Glance: Key Differences
Data-driven observations based on disclosed figures. Not investment advice — verify current numbers in each franchise's FDD.
Investment & Fees
| Metric | PuroClean | SERVPRO |
|---|---|---|
| Min Investment | $95K | $205K |
| Max Investment | $235K | $312K |
| Franchise Fee | $59K | $50K |
| Royalty Rate | 10.0% | 10.0% |
| Ad Fund Rate | 2.0% | 3.0% |
Unit Economics
| Metric | PuroClean | SERVPRO |
|---|---|---|
| Avg Unit Revenue | $800K | $1.1M |
| Avg Profit Margin | N/A | N/A |
Scale & Growth
| Metric | PuroClean | SERVPRO |
|---|---|---|
| Total Units | 450 | 2,000 |
| Annual Growth | 5.5% | 1.0% |
| Failure Rate | 3.5% | 2.0% |
Franchisee Performance
| Metric | PuroClean | SERVPRO |
|---|---|---|
| Franchisee Satisfaction | 77/100 | 74/100 |
Track Record
| Metric | PuroClean | SERVPRO |
|---|---|---|
| Years in Business | 23 | 57 |
| Years Franchising | 22 | 55 |
Financial Requirements
| Metric | PuroClean | SERVPRO |
|---|---|---|
| Min Net Worth Required | $250K | $200K |
| Liquid Capital Required | $80K | $100K |
Operations
| Metric | PuroClean | SERVPRO |
|---|---|---|
| Avg Employees | 8 | 15 |
| Training Weeks | 2 | 2 |
Frequently Asked Questions
Is PuroClean or SERVPRO a better franchise investment?
The answer depends on your goals, budget, and market. PuroClean has 450 total units and a 77/100 franchisee satisfaction score. SERVPRO has 2,000 total units and a 74/100 franchisee satisfaction score. Use our ROI Calculator to model both scenarios.
How much does it cost to open a PuroClean franchise?
Based on data in our database, opening a PuroClean franchise requires an initial investment of $95K – $235K. The franchise fee is $59K, with ongoing royalties of 10.0%. Always request the current FDD for exact figures.
How much does it cost to open a SERVPRO franchise?
Based on data in our database, opening a SERVPRO franchise requires an initial investment of $205K – $312K. The franchise fee is $50K, with ongoing royalties of 10.0%. Always request the current FDD for exact figures.
What is the royalty rate for PuroClean vs SERVPRO?
PuroClean's royalty rate is 10.0%. SERVPRO's royalty rate is 10.0%. That means SERVPRO has the lower ongoing royalty burden.
Which has more locations — PuroClean or SERVPRO?
PuroClean has 450 total units. SERVPRO has 2,000 total units. A larger system can mean more brand recognition, but also more territorial competition.
Is PuroClean or SERVPRO semi-absentee friendly?
PuroClean is typically run as a owner-operator model. SERVPRO is typically run as a owner-operator model. If passive income is your goal, semi-absentee models let you hire a manager to run day-to-day operations.
Related Comparisons
Data sourced from franchise disclosure documents and public records. Investment ranges, royalty rates, and unit counts change — always request current FDD before making investment decisions. Last updated March 2026.
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