At a Glance: Key Differences
Data-driven observations based on disclosed figures. Not investment advice — verify current numbers in each franchise's FDD.
Detailed Analysis: Visiting Angels vs Comfort Keepers
According to FranchiseStack.ai's franchise database of 188+ FDD-sourced opportunities, Visiting Angels and Comfort Keepers are among the most-researched franchise comparisons. The choice comes down to your investment capacity, risk tolerance, and operational preferences. Both operate in the Senior Care sector, which means they compete for similar customers and territory. Comfort Keepers has a larger footprint, which typically translates to stronger brand recognition but potentially more territorial saturation.
From a capital perspective, Visiting Angels has a lower entry point. However, initial investment alone doesn't determine ROI — ongoing royalties, revenue potential, and failure rates all factor into long-term returns. Visiting Angels charges a lower royalty rate, which means more of your gross revenue stays in your pocket.
Franchisee satisfaction is one of the strongest predictors of long-term success. Visiting Angels leads with a 78/100 satisfaction score, indicating that existing owners are more positive about their decision. Before committing to either franchise, we recommend running both through our Financial Model tool to project personalized 5-year P&L scenarios. You should also review each franchise's complete Franchise Disclosure Document using our FDD Checker to understand litigation history, termination rates, and territory restrictions.
Investment & Fees
| Metric | Visiting Angels | Comfort Keepers |
|---|---|---|
| Min Investment | $84K | $97K |
| Max Investment | $132K | $171K |
| Franchise Fee | $50K | $45K |
| Royalty Rate | 3.5% | 5.0% |
| Ad Fund Rate | 0.0% | 2.0% |
Unit Economics
| Metric | Visiting Angels | Comfort Keepers |
|---|---|---|
| Avg Unit Revenue | $1.2M | $1.1M |
| Avg Profit Margin | N/A | N/A |
Scale & Growth
| Metric | Visiting Angels | Comfort Keepers |
|---|---|---|
| Total Units | 700 | 700 |
| Annual Growth | 1.5% | N/A |
| Failure Rate | 2.5% | 3.0% |
Franchisee Performance
| Metric | Visiting Angels | Comfort Keepers |
|---|---|---|
| Franchisee Satisfaction | 78/100 | 74/100 |
Track Record
| Metric | Visiting Angels | Comfort Keepers |
|---|---|---|
| Years in Business | 28 | 26 |
| Years Franchising | 26 | 25 |
Financial Requirements
| Metric | Visiting Angels | Comfort Keepers |
|---|---|---|
| Min Net Worth Required | $150K | $300K |
| Liquid Capital Required | $75K | $100K |
Operations
| Metric | Visiting Angels | Comfort Keepers |
|---|---|---|
| Avg Employees | 40 | 35 |
| Training Weeks | 2 | 2 |
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Frequently Asked Questions
Is Visiting Angels or Comfort Keepers a better franchise investment?
The answer depends on your goals, budget, and market. Visiting Angels has 700 total units and a 78/100 franchisee satisfaction score. Comfort Keepers has 700 total units and a 74/100 franchisee satisfaction score. Use our ROI Calculator to model both scenarios.
How much does it cost to open a Visiting Angels franchise?
Based on data in our database, opening a Visiting Angels franchise requires an initial investment of $84K – $132K. The franchise fee is $50K, with ongoing royalties of 3.5%. Always request the current FDD for exact figures.
How much does it cost to open a Comfort Keepers franchise?
Based on data in our database, opening a Comfort Keepers franchise requires an initial investment of $97K – $171K. The franchise fee is $45K, with ongoing royalties of 5.0%. Always request the current FDD for exact figures.
What is the royalty rate for Visiting Angels vs Comfort Keepers?
Visiting Angels's royalty rate is 3.5%. Comfort Keepers's royalty rate is 5.0%. That means Visiting Angels has the lower ongoing royalty burden.
Which has more locations — Visiting Angels or Comfort Keepers?
Visiting Angels has 700 total units. Comfort Keepers has 700 total units. A larger system can mean more brand recognition, but also more territorial competition.
Is Visiting Angels or Comfort Keepers semi-absentee friendly?
Visiting Angels is typically run as a owner-operator model. Comfort Keepers is typically run as a owner-operator model. If passive income is your goal, semi-absentee models let you hire a manager to run day-to-day operations.
Related Comparisons
Data sourced from franchise disclosure documents and public records. Investment ranges, royalty rates, and unit counts change — always request current FDD before making investment decisions. Last updated March 2026.
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