WellBiz Brands (Drybar / Elements Massage / Amazing Lash Studio)
At a Glance: Key Differences
Data-driven observations based on disclosed figures. Not investment advice — verify current numbers in each franchise's FDD.
Investment & Fees
| Metric | Anytime Fitness | WellBiz Brands (Drybar / Elements Massage / Amazing Lash Studio) |
|---|---|---|
| Min Investment | $398K | $200K |
| Max Investment | $974K | $700K |
| Franchise Fee | $43K | $45K |
| Royalty Rate | 5.0% | 6.0% |
| Ad Fund Rate | 2.0% | N/A |
Unit Economics
| Metric | Anytime Fitness | WellBiz Brands (Drybar / Elements Massage / Amazing Lash Studio) |
|---|---|---|
| Avg Unit Revenue | $650K | N/A |
| Avg Profit Margin | N/A | N/A |
Scale & Growth
| Metric | Anytime Fitness | WellBiz Brands (Drybar / Elements Massage / Amazing Lash Studio) |
|---|---|---|
| Total Units | 5,000 | 1,200 |
| Annual Growth | 1.0% | N/A |
| Failure Rate | 4.0% | N/A |
Franchisee Performance
| Metric | Anytime Fitness | WellBiz Brands (Drybar / Elements Massage / Amazing Lash Studio) |
|---|---|---|
| Franchisee Satisfaction | 71/100 | N/A |
Track Record
| Metric | Anytime Fitness | WellBiz Brands (Drybar / Elements Massage / Amazing Lash Studio) |
|---|---|---|
| Years in Business | 22 | 10 |
| Years Franchising | 22 | 10 |
Financial Requirements
| Metric | Anytime Fitness | WellBiz Brands (Drybar / Elements Massage / Amazing Lash Studio) |
|---|---|---|
| Min Net Worth Required | $300K | N/A |
| Liquid Capital Required | $100K | N/A |
Operations
| Metric | Anytime Fitness | WellBiz Brands (Drybar / Elements Massage / Amazing Lash Studio) |
|---|---|---|
| Avg Employees | 6 | N/A |
| Training Weeks | 2 | N/A |
Frequently Asked Questions
Is Anytime Fitness or WellBiz Brands (Drybar / Elements Massage / Amazing Lash Studio) a better franchise investment?
The answer depends on your goals, budget, and market. Anytime Fitness has 5,000 total units and a 71/100 franchisee satisfaction score. WellBiz Brands (Drybar / Elements Massage / Amazing Lash Studio) has 1,200 total units and a track record in its industry. Use our ROI Calculator to model both scenarios.
How much does it cost to open a Anytime Fitness franchise?
Based on data in our database, opening a Anytime Fitness franchise requires an initial investment of $398K – $974K. The franchise fee is $43K, with ongoing royalties of 5.0%. Always request the current FDD for exact figures.
How much does it cost to open a WellBiz Brands (Drybar / Elements Massage / Amazing Lash Studio) franchise?
Based on data in our database, opening a WellBiz Brands (Drybar / Elements Massage / Amazing Lash Studio) franchise requires an initial investment of $200K – $700K. The franchise fee is $45K, with ongoing royalties of 6.0%. Always request the current FDD for exact figures.
What is the royalty rate for Anytime Fitness vs WellBiz Brands (Drybar / Elements Massage / Amazing Lash Studio)?
Anytime Fitness's royalty rate is 5.0%. WellBiz Brands (Drybar / Elements Massage / Amazing Lash Studio)'s royalty rate is 6.0%. That means Anytime Fitness has the lower ongoing royalty burden.
Which has more locations — Anytime Fitness or WellBiz Brands (Drybar / Elements Massage / Amazing Lash Studio)?
Anytime Fitness has 5,000 total units. WellBiz Brands (Drybar / Elements Massage / Amazing Lash Studio) has 1,200 total units. A larger system can mean more brand recognition, but also more territorial competition.
Is Anytime Fitness or WellBiz Brands (Drybar / Elements Massage / Amazing Lash Studio) semi-absentee friendly?
Anytime Fitness is typically run as a semi-absentee model. WellBiz Brands (Drybar / Elements Massage / Amazing Lash Studio) is typically run as a owner-operator model. If passive income is your goal, semi-absentee models let you hire a manager to run day-to-day operations.
Related Comparisons
Data sourced from franchise disclosure documents and public records. Investment ranges, royalty rates, and unit counts change — always request current FDD before making investment decisions. Last updated March 2026.
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