At a Glance: Key Differences
Data-driven observations based on disclosed figures. Not investment advice — verify current numbers in each franchise's FDD.
Detailed Analysis: Home Instead vs Right at Home
According to FranchiseStack.ai's franchise database of 188+ FDD-sourced opportunities, Home Instead and Right at Home are among the most-researched franchise comparisons. The choice comes down to your investment capacity, risk tolerance, and operational preferences. Both operate in the Senior Care sector, which means they compete for similar customers and territory. Home Instead has a larger footprint, which typically translates to stronger brand recognition but potentially more territorial saturation.
From a capital perspective, Right at Home has a lower entry point. However, initial investment alone doesn't determine ROI — ongoing royalties, revenue potential, and failure rates all factor into long-term returns. Right at Home charges a lower royalty rate, which means more of your gross revenue stays in your pocket.
Franchisee satisfaction is one of the strongest predictors of long-term success. Home Instead leads with a 81/100 satisfaction score, indicating that existing owners are more positive about their decision. Before committing to either franchise, we recommend running both through our Financial Model tool to project personalized 5-year P&L scenarios. You should also review each franchise's complete Franchise Disclosure Document using our FDD Checker to understand litigation history, termination rates, and territory restrictions.
Investment & Fees
| Metric | Home Instead | Right at Home |
|---|---|---|
| Min Investment | $130K | $88K |
| Max Investment | $200K | $158K |
| Franchise Fee | $59K | $50K |
| Royalty Rate | 5.0% | 5.0% |
| Ad Fund Rate | 1.0% | 2.0% |
Unit Economics
| Metric | Home Instead | Right at Home |
|---|---|---|
| Avg Unit Revenue | $1.8M | $1.3M |
| Avg Profit Margin | N/A | N/A |
Scale & Growth
| Metric | Home Instead | Right at Home |
|---|---|---|
| Total Units | 1,200 | 700 |
| Annual Growth | 1.0% | 2.0% |
| Failure Rate | 2.0% | 2.5% |
Franchisee Performance
| Metric | Home Instead | Right at Home |
|---|---|---|
| Franchisee Satisfaction | 81/100 | 79/100 |
Track Record
| Metric | Home Instead | Right at Home |
|---|---|---|
| Years in Business | 32 | 29 |
| Years Franchising | 30 | 24 |
Financial Requirements
| Metric | Home Instead | Right at Home |
|---|---|---|
| Min Net Worth Required | $250K | $200K |
| Liquid Capital Required | $100K | $100K |
Operations
| Metric | Home Instead | Right at Home |
|---|---|---|
| Avg Employees | 50 | 30 |
| Training Weeks | 3 | 2 |
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Frequently Asked Questions
Is Home Instead or Right at Home a better franchise investment?
The answer depends on your goals, budget, and market. Home Instead has 1,200 total units and a 81/100 franchisee satisfaction score. Right at Home has 700 total units and a 79/100 franchisee satisfaction score. Use our ROI Calculator to model both scenarios.
How much does it cost to open a Home Instead franchise?
Based on data in our database, opening a Home Instead franchise requires an initial investment of $130K – $200K. The franchise fee is $59K, with ongoing royalties of 5.0%. Always request the current FDD for exact figures.
How much does it cost to open a Right at Home franchise?
Based on data in our database, opening a Right at Home franchise requires an initial investment of $88K – $158K. The franchise fee is $50K, with ongoing royalties of 5.0%. Always request the current FDD for exact figures.
What is the royalty rate for Home Instead vs Right at Home?
Home Instead's royalty rate is 5.0%. Right at Home's royalty rate is 5.0%. That means Right at Home has the lower ongoing royalty burden.
Which has more locations — Home Instead or Right at Home?
Home Instead has 1,200 total units. Right at Home has 700 total units. A larger system can mean more brand recognition, but also more territorial competition.
Is Home Instead or Right at Home semi-absentee friendly?
Home Instead is typically run as a owner-operator model. Right at Home is typically run as a owner-operator model. If passive income is your goal, semi-absentee models let you hire a manager to run day-to-day operations.
Related Comparisons
Data sourced from franchise disclosure documents and public records. Investment ranges, royalty rates, and unit counts change — always request current FDD before making investment decisions. Last updated March 2026.
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