At a Glance: Key Differences
Data-driven observations based on disclosed figures. Not investment advice — verify current numbers in each franchise's FDD.
Investment & Fees
| Metric | SERVPRO | Molly Maid |
|---|---|---|
| Min Investment | $205K | $115K |
| Max Investment | $312K | $170K |
| Franchise Fee | $50K | $15K |
| Royalty Rate | 10.0% | 6.5% |
| Ad Fund Rate | 3.0% | 2.0% |
Unit Economics
| Metric | SERVPRO | Molly Maid |
|---|---|---|
| Avg Unit Revenue | $1.1M | $550K |
| Avg Profit Margin | N/A | N/A |
Scale & Growth
| Metric | SERVPRO | Molly Maid |
|---|---|---|
| Total Units | 2,000 | 500 |
| Annual Growth | 1.0% | 1.0% |
| Failure Rate | 2.0% | 3.5% |
Franchisee Performance
| Metric | SERVPRO | Molly Maid |
|---|---|---|
| Franchisee Satisfaction | 74/100 | 72/100 |
Track Record
| Metric | SERVPRO | Molly Maid |
|---|---|---|
| Years in Business | 57 | 40 |
| Years Franchising | 55 | 38 |
Financial Requirements
| Metric | SERVPRO | Molly Maid |
|---|---|---|
| Min Net Worth Required | $200K | $150K |
| Liquid Capital Required | $100K | $50K |
Operations
| Metric | SERVPRO | Molly Maid |
|---|---|---|
| Avg Employees | 15 | 12 |
| Training Weeks | 2 | 2 |
Frequently Asked Questions
Is SERVPRO or Molly Maid a better franchise investment?
The answer depends on your goals, budget, and market. SERVPRO has 2,000 total units and a 74/100 franchisee satisfaction score. Molly Maid has 500 total units and a 72/100 franchisee satisfaction score. Use our ROI Calculator to model both scenarios.
How much does it cost to open a SERVPRO franchise?
Based on data in our database, opening a SERVPRO franchise requires an initial investment of $205K – $312K. The franchise fee is $50K, with ongoing royalties of 10.0%. Always request the current FDD for exact figures.
How much does it cost to open a Molly Maid franchise?
Based on data in our database, opening a Molly Maid franchise requires an initial investment of $115K – $170K. The franchise fee is $15K, with ongoing royalties of 6.5%. Always request the current FDD for exact figures.
What is the royalty rate for SERVPRO vs Molly Maid?
SERVPRO's royalty rate is 10.0%. Molly Maid's royalty rate is 6.5%. That means SERVPRO has the lower ongoing royalty burden.
Which has more locations — SERVPRO or Molly Maid?
SERVPRO has 2,000 total units. Molly Maid has 500 total units. A larger system can mean more brand recognition, but also more territorial competition.
Is SERVPRO or Molly Maid semi-absentee friendly?
SERVPRO is typically run as a owner-operator model. Molly Maid is typically run as a owner-operator model. If passive income is your goal, semi-absentee models let you hire a manager to run day-to-day operations.
Related Comparisons
Data sourced from franchise disclosure documents and public records. Investment ranges, royalty rates, and unit counts change — always request current FDD before making investment decisions. Last updated March 2026.
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